{"id":7632,"date":"2025-05-28T11:22:52","date_gmt":"2025-05-28T09:22:52","guid":{"rendered":"https:\/\/barcelonatravelhub.com\/event\/webinar-the-direct-booking-revolution-technology-and-strategy-to-increase-profits"},"modified":"2025-05-29T11:22:52","modified_gmt":"2025-05-29T09:22:52","slug":"webinar-the-direct-booking-revolution-technology-and-strategy-to-increase-profits","status":"publish","type":"tribe_events","link":"https:\/\/barcelonatravelhub.com\/en\/event\/webinar-the-direct-booking-revolution-technology-and-strategy-to-increase-profits","title":{"rendered":"Webinar: The Direct Booking revolution: technology and strategy to increase profits"},"content":{"rendered":"<p data-start=\"70\" data-end=\"348\">Driving direct bookings is no longer an alternative, but a key strategy to gain independence, connect with the customer and improve profitability. In this session we will explore innovative technologies and loyalty models that can transform the direct channel. <\/p>\n<p data-start=\"350\" data-end=\"373\">With the participation of:<\/p>\n<p data-start=\"350\" data-end=\"373\"><strong data-start=\"377\" data-end=\"395\">Ra\u00fal Dom\u00ednguez<\/strong> , CEO &amp; Founder of <strong data-start=\"414\" data-end=\"425\">Maarlab<\/strong> , specializes in integrating flight booking into hotel websites to increase direct bookings.<\/p>\n<p data-start=\"533\" data-end=\"689\"><strong data-start=\"533\" data-end=\"553\">\u00c1ngela Bustillos<\/strong> , CMO &amp; Co-founder at <strong data-start=\"574\" data-end=\"587\">eXplorins<\/strong> , creator of <strong data-start=\"601\" data-end=\"609\">PERS<\/strong> , a rewards-based loyalty system for <em data-start=\"676\" data-end=\"686\">phygital<\/em> experiences.<\/p>\n<p data-start=\"692\" data-end=\"780\"><strong data-start=\"692\" data-end=\"706\">Dami\u00e0 Font<\/strong> , founder of <strong data-start=\"720\" data-end=\"733\">Marmirada<\/strong> and hotelier, will lead the session as moderator.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Driving direct bookings is no longer an alternative, but a key strategy to gain independence, connect with the customer and improve profitability. In this session we will explore innovative technologies and loyalty models that can transform the direct channel. With the participation of: Ra\u00fal Dom\u00ednguez , CEO &amp; Founder of Maarlab , specializes in integrating [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7626,"template":"","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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